About Nyioki Beauty

Every Feeling. Welcome Here.

Founded in June 2026, Nyioki Beauty was created from a simple belief: Every feeling deserves a place to be seen.

Beauty is often centered around how we look. At Nyioki Beauty, we believe it can also be a way to express how we feel. Our products are inspired by emotions: The ones we celebrate, the ones we seek, and the ones that simply meet us where we are.

Nyioki Beauty began with the First Feelings Collection, a collection of liquid matte lipsticks inspired by six feelings: Happy, Love, Calm, Hopeful, Brave, and Comfort. Each shade gives a feeling its own color and a place to be expressed.

Whether you're feeling confident, happy, calm, hopeful, overwhelmed, or somewhere in between, you don't have to become a different version of yourself to belong here.

Wear the feeling you're in, or the one you want to step into.

Every Feeling. Welcome Here.